This Privacy Policy describes how Toysandstuff.uk (“we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from toysandstuff.uk (the “Site”).
1. Information We Collect
We collect various types of information to provide and improve our services to you.
a. Personal Information You Provide to Us: When you interact with our Site, you may provide us with personal information, including:
- Contact Information: Name, email address, phone number, shipping address, billing address.
- Account Information: Username, password (encrypted).
- Payment Information: Payment card details (processed securely by our payment gateway, we do not store full card numbers), billing address.
- Order Information: Details of products purchased, order history.
- Communications: Information you provide when you contact us for support, inquiries, or feedback.
- Marketing Preferences: Your preferences for receiving marketing communications.
b. Information We Collect Automatically (from your device): When you visit our Site, we automatically collect certain information about your device and your interaction with our Site. This information helps us improve your browsing experience and analyze site performance.
- Device Information: IP address, browser type, operating system, device type, unique device identifiers.
- Usage Data: Pages viewed, products viewed, time spent on pages, referral sources, search terms used, clickstream data.
- Cookies and Similar Technologies: We use cookies, web beacons, and similar tracking technologies to collect information about your browsing behavior. These are used for:
- Functionality: To enable core site features (e.g., shopping cart, login).
- Analytics: To understand how users interact with our site (e.g., Google Analytics).
- Advertising: To deliver relevant advertisements and measure campaign effectiveness (e.g., Google Ads, Meta Pixel, TikTok Pixel).
- Personalization: To remember your preferences and provide a more tailored experience.
c. Information We Collect from Third Parties: We may receive information about you from third parties, such as:
- Payment Processors: Information related to your payment transactions.
- Shipping Providers: Updates on delivery status.
- Marketing Partners: Data from advertising platforms about ad performance and user interactions.
2. How We Use Your Information
We use the information we collect for various purposes, including:
- To Provide and Maintain Our Services:
- Process your orders and manage your account.
- Fulfill and deliver products.
- Process payments and prevent fraudulent transactions.
- Provide customer support and respond to your inquiries.
- To Improve and Personalize Your Experience:
- Understand how you use our Site to enhance its functionality and design.
- Personalize product recommendations and content.
- Conduct research and analysis to improve our products and services.
- For Marketing and Advertising:
- Send you promotional offers, newsletters, and updates about new products or services (with your consent, where required).
- Deliver targeted advertisements based on your interests and browsing behavior.
- Measure the effectiveness of our marketing campaigns.
- Build remarketing audiences for future advertising efforts.
- For Security and Fraud Prevention:
- Detect, prevent, and investigate fraudulent or unauthorized activities.
- Protect the security and integrity of our Site and services.
- To Comply with Legal Obligations:
- Meet our legal, regulatory, and compliance requirements.
3. How We Share Your Information
We may share your personal information with third parties in the following circumstances:
- Service Providers: We share information with third-party vendors and service providers who perform services on our behalf, such as:
- Payment processors (e.g., Stripe, PayPal).
- Shipping and fulfillment partners (e.g., Royal Mail, ShipBob, Flexport).
- Website hosting and cloud services (e.g., Google Cloud Platform).
- Marketing and advertising platforms (e.g., Google Ads, Meta, TikTok).
- Analytics providers (e.g., Google Analytics).
- Customer support tools.
- Business Transfers: In the event of a merger, acquisition, sale of assets, or other business transaction, your personal information may be transferred to the acquiring entity.
- Legal Compliance and Protection: We may disclose your information if required by law, subpoena, or other legal process, or if we believe it’s necessary to protect our rights, property, or safety, or the rights, property, or safety of others.
- With Your Consent: We may share your information for any other purpose with your explicit consent.
4. Your Rights and Choices
Depending on your location and applicable laws, you may have certain rights regarding your personal information:
- Access: You have the right to request access to the personal information we hold about you.
- Correction: You can request that we correct any inaccurate or incomplete personal information.
- Deletion: You may request that we delete your personal information, subject to certain legal exceptions.
- Opt-Out of Marketing: You can opt out of receiving marketing communications from us by following the unsubscribe instructions in our emails or by contacting us directly.
- Cookie Preferences: Most web browsers are set to accept cookies by default. You can usually modify your browser settings to decline cookies or alert you when cookies are being sent. Please note that disabling cookies may affect the functionality of our Site.
5. Data Security
We implement reasonable security measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
6. Children’s Privacy
Our Site is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected personal information from a child under 13, we will take steps to delete such information as quickly as possible.
7. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the updated Privacy Policy on our Site with a revised “Effective Date.” Your continued use of the Site after the effective date of the revised Privacy Policy constitutes your acceptance of the changes.
8. Contact Us
If you have any questions about this Privacy Policy or our privacy practices, please contact us at:
Email: reports@toysandstuff.uk